Online Education Archives | Impressions https://impressionsmagazine.com/videos/online-education/ One-Stop Resource for the Decorated Apparel Business Mon, 22 Jul 2024 11:08:20 +0000 en-US hourly 1 Midjourney Generative AI for Decorated Apparel Design: 3-Part Series https://impressionsmagazine.com/video/midjourney-generative-ai-t-shirt-decorated-apparel-design-video-series/41704/ Tue, 14 May 2024 20:20:29 +0000 https://impressionsmagazine.com/?post_type=videos&p=41704 Marshall Atkinson discusses how Midjourney works, offers some tips and how to get what you want out of it and even puts the program through its paces in real time. The three videos were filled as part of the Impressions Expo conference series in Long Beach, California. To learn more about Impressions Expo, click here. […]

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Marshall Atkinson discusses how Midjourney works, offers some tips and how to get what you want out of it and even puts the program through its paces in real time. The three videos were filled as part of the Impressions Expo conference series in Long Beach, California. To learn more about Impressions Expo, click here. To find out more about Marshall and his company Atkinson Consulting, go to his web site at atkinsontshirt.com.

Part 1: How Generative Artificial Intelligence Works

Part 2: Generative AI Prompt Weighting and Other Tools

 

Part 3: Putting Midjourney Generative AI Through its Paces

 

 

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Diagnosing and Preventing Embroidery Digitizing Disasters: 3-Part Series https://impressionsmagazine.com/video/diagnosing-commercial-machine-embroidery-digitizing-problems-video-series/41692/ Tue, 14 May 2024 19:23:32 +0000 https://impressionsmagazine.com/?post_type=videos&p=41692 Fill problems, ragged edges, embroidery guru has done and seen it all when it comes to digitizing for the commercial custom embroidery sector. The videos were filled as part of the Impressions Expo conference series in Long Beach, California. To learn more about Impressions Expo, click here. To find out more about Erich, go to […]

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Fill problems, ragged edges, embroidery guru has done and seen it all when it comes to digitizing for the commercial custom embroidery sector. The videos were filled as part of the Impressions Expo conference series in Long Beach, California. To learn more about Impressions Expo, click here. To find out more about Erich, go to his web site at erichcampbell.com. For more embroidery videos go to impressionsmagazine.com/video-categories/embroidery.

Part 1: Digitizing and Common Machine Embroidery Problems

 

Part 2: Finding, Correcting Faults in One’s Commercial Embroidery

 

Part 3: Escaped Underlay, Fill Density and other Embroidery Issues

 

 

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The State of the Decorated Apparel Industry, with Rick Roth https://impressionsmagazine.com/video/rick-roth-screen-printer-state-of-the-decorated-apparel-industry/40244/ Fri, 15 Dec 2023 17:36:35 +0000 https://impressionsmagazine.com/?post_type=videos&p=40244  Rick Roth, founder of Mirror Image Inc. and Ink Kitchen, a kind of online clearinghouse of information on all aspects of the decorated apparel industry, talks about the state of the decorated apparel industry and what he sees coming in 2024. For more on Mirror Image Inc., mirrorimage.com. For more on Ink Kitchen, go […]

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Rick Roth, founder of Mirror Image Inc. and Ink Kitchen, a kind of online clearinghouse of information on all aspects of the decorated apparel industry, talks about the state of the decorated apparel industry and what he sees coming in 2024.

For more on Mirror Image Inc., mirrorimage.com.

For more on Ink Kitchen, go to inkkitchen.com.

Finally, to check out some of Roth’s “Shop Talk” series of panel discussion hosted by Impressions Expo, click HERE.

 

 

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Tips from the Pros on Ways to Grow Your Customer Base https://impressionsmagazine.com/video/grow-sale-decorated-apparel-business-screen-printing-embroidery-heat-pressing/40205/ Fri, 08 Dec 2023 19:45:42 +0000 https://impressionsmagazine.com/?post_type=videos&p=40205 LaTonna Roberson, founder of Dallas, Texas-based Lady Print Boss, and Rick Roth, founder of New England’s Mirror Image Screenprinting & Embroidery and Ink Kitchen discuss how to grow your customer base as part of the Shop Talk education series at a recent Impressions Expo in Fort Worth, Texas. Roberson and Roth look at how easy […]

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LaTonna Roberson, founder of Dallas, Texas-based Lady Print Boss, and Rick Roth, founder of New England’s Mirror Image Screenprinting & Embroidery and Ink Kitchen discuss how to grow your customer base as part of the Shop Talk education series at a recent Impressions Expo in Fort Worth, Texas.

Roberson and Roth look at how easy it is to fall into the trap of spending all of your time working inside your business, and the importance of devoting time working on the outside to gain new customers and clients. Whether you are a one-person shop or have a small team, there are multiple opportunities for client growth/retention. Roberson breaks down the steps you can take, highlighting the use of tech apps and automation to land your ideal customer.

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Talking Artificial Intelligence (AI) and Garment Decoration https://impressionsmagazine.com/video/talking-artificial-intelligence-apparel-t-shirt-decoration-art-design/40200/ Fri, 08 Dec 2023 19:23:31 +0000 https://impressionsmagazine.com/?post_type=videos&p=40200  Is Artificial Intelligence a tool or a threat to the creative side of the decorated apparel business? According to the experts, it depends on how you look at it. In this Shop Talk session, held at Impressions Expo Long Beach, Michelle Moxley, Innovation Director at M&R Printing, and Dave Gardner from Gildan, discuss the […]

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Is Artificial Intelligence a tool or a threat to the creative side of the decorated apparel business? According to the experts, it depends on how you look at it.

In this Shop Talk session, held at Impressions Expo Long Beach, Michelle Moxley, Innovation Director at M&R Printing, and Dave Gardner from Gildan, discuss the pros and cons of using AI as part of a company’s art workflow with Rick Roth, founder of New England’s Mirror Image Screenprinting & Embroidery and Ink Kitchen.

 

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Water-Based Apparel Screen Printing, Techniques and Tips https://impressionsmagazine.com/video/water-based-apparel-screen-printing-techniques-tips-and-tricks/40195/ Fri, 08 Dec 2023 18:57:17 +0000 https://impressionsmagazine.com/?post_type=videos&p=40195 As part of a recent Shop Talk panel discussion at Impressions Expo Long Beach, Val and Eric Solomon of Night Owls, Danny Gruninger of DG Consulting and Tony Palmer of PalmPrint Screen Printing Consulting share their expertise with Rick Roth, founder of New England’s Mirror Image Screenprinting & Embroidery and Ink Kitchen.  

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As part of a recent Shop Talk panel discussion at Impressions Expo Long Beach, Val and Eric Solomon of Night Owls, Danny Gruninger of DG Consulting and Tony Palmer of PalmPrint Screen Printing Consulting share their expertise with Rick Roth, founder of New England’s Mirror Image Screenprinting & Embroidery and Ink Kitchen.

 

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The Ultimate Win-win, Hiring Employees with Disabilities https://impressionsmagazine.com/video/hiring-employees-with-disabilities-decorated-apparel-industry/40190/ Fri, 08 Dec 2023 18:17:35 +0000 https://impressionsmagazine.com/?post_type=videos&p=40190  The Shop Talk presentations that take place at each Impressions Expo, thanks to the hard work of Rick Roth of the Ink Kitchen, are invariably fascinating and often inspiring. Rarely, though, are they quite as inspiring as when Roth had a chance to speak with Jed Seifert, co-founder of Stakes Manufacturing, about the benefits—and […]

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The Shop Talk presentations that take place at each Impressions Expo, thanks to the hard work of Rick Roth of the Ink Kitchen, are invariably fascinating and often inspiring. Rarely, though, are they quite as inspiring as when Roth had a chance to speak with Jed Seifert, co-founder of Stakes Manufacturing, about the benefits—and joys, literally—of hiring disable employees in the decorated apparel sector.

For those interested in learning more, in addition to watching Rick’s Shop Talk conversation with Jed, a good place to start is the Association of People Supporting Employment First (APSE), a national organization dedicated to facilitating the full inclusion of people with disabilities into the workplace and community.

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Fairweather Johnson’s Unique Approach to Sustainability https://impressionsmagazine.com/video/sustainability-decorated-apparel-industry-screen-printing-heat-pressing/40183/ Fri, 08 Dec 2023 17:44:59 +0000 https://impressionsmagazine.com/?post_type=videos&p=40183  When it comes to sustainability, the age-old proverb “waste not, want not” is heavy on the apparel industry’s mind, as it is the third largest contaminating industry in the world. Decorators and apparel suppliers alike are heeding this call, throwing their hats in the ring to combat this ever-growing problem. During a recent Impressions […]

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When it comes to sustainability, the age-old proverb “waste not, want not” is heavy on the apparel industry’s mind, as it is the third largest contaminating industry in the world. Decorators and apparel suppliers alike are heeding this call, throwing their hats in the ring to combat this ever-growing problem.

During a recent Impressions Expo in Long Beach, California, Shop Talk’s Rick Roth, of the Ink Kitchen, sat down with industry veterans Zahir “Zach” Sait, John Rusk, and Adam Walterscheid, of the popular Fairweather Johnson brand, to discuss Textisle, the company’s method of recycling fabric waste to create more sustainable apparel.

 

 

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Transition from a Home Business to a Screen-Printing Shop https://impressionsmagazine.com/video/screen-printing-heat-pressing-embroidery-home-business/40177/ Fri, 08 Dec 2023 17:27:30 +0000 https://impressionsmagazine.com/?post_type=videos&p=40177  In this Shop Talk, Ink Kitchen’s Rick Roth, founder of Rhode Island-based Mirror Image Screenprinting & Embroidery, chats with YouTuber and business coach Stan Banks, founder of the T-Shirt Side Hustle, about what someone needs to do when considering growing their business from a side gig to a freestanding shop. After founding multiple businesses, […]

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In this Shop Talk, Ink Kitchen’s Rick Roth, founder of Rhode Island-based Mirror Image Screenprinting & Embroidery, chats with YouTuber and business coach Stan Banks, founder of the T-Shirt Side Hustle, about what someone needs to do when considering growing their business from a side gig to a freestanding shop.

After founding multiple businesses, Banks grew his aptly named T-Shirt Side Hustle into a thriving full-time production. Through Hustle, Banks teaches people the ins and outs of starting a T-shirt business at home.

Individuals seeking the necessary knowledge to get their feet wet in the decorated apparel industry, will find information and tools on starting a custom print shop, a T-shirt line, and/or apparel brand via Hustle’s website and corresponding social media channels. Banks also provides tips and tricks for running heat presses and screen-printing technology.

 

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Bringing Order to a Growing Decorated Apparel Business https://impressionsmagazine.com/video/decorated-apparel-business-systems-screen-printing-embroidery/40169/ Fri, 08 Dec 2023 16:55:27 +0000 https://impressionsmagazine.com/?post_type=videos&p=40169  Whether you’re a screen printer, embroiderer or your specialty is heat pressing or digital decorating, organizing the various processes that go into running your business is vital. In this Shop Talk discussion from Impressions Expo Atlantic City, the Ink Kitchen’s Rick Roth and Stan Banks, principal of the T-Shirt Side Hustle talk with Gavin […]

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Whether you’re a screen printer, embroiderer or your specialty is heat pressing or digital decorating, organizing the various processes that go into running your business is vital.

In this Shop Talk discussion from Impressions Expo Atlantic City, the Ink Kitchen’s Rick Roth and Stan Banks, principal of the T-Shirt Side Hustle talk with Gavin StGeorges, CEO and founder of the business and art management software company seps.io about how to standardize everything from your production processes to billing to the way you interact with customers–all with an eye to increasing both efficiency and profits.

 

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